Recap · 15 October 2025 · 2 min read
Nordic Summit 2025 recap
Two days in Malmö on retail technology, payments and consumer trust in agentic commerce.
Nordic Summit 2025 brought retailers, central banks and technology partners to Malmö for two days of practical discussion.
Day 1 focused on the technology changes already affecting retail. Companies shared what they are doing in response to changing customer behaviour, including the choices that have worked and those that have not.
Day 2 turned to retail payments, collaboration between retailers and central banks, and the growing role of digital wallets in loyalty and engagement. The closing session addressed consumer trust in agentic commerce.
Malmö produced new working relationships and several discussions that will continue at the 2026 Summit in Tromsø.