Programme · 20 May 2026 · 2 min read
Nordic Summit 2026 puts the entire customer journey on stage
The 2026 programme follows the customer from first signal to settled payment, covering payments, loyalty, agentic buying and personalisation.
Nordic Summit 2026 will focus on the entire customer journey: from payments and loyalty to agentic buying and personalised experiences.
One practical question runs through both days: how can Nordic and international companies make the customer experience simpler and more cost-effective without losing trust?
Day 1 follows the journey from discovery to decision, with leading retailers sharing what has worked and what has not. Day 2 turns to the plumbing underneath: payment rails, wallets, identity and the trust questions raised by agentic commerce.
Nordic retailers set the agenda, share progress on joint initiatives and invite selected partners when their expertise can move the work forward.